After a long time, summer is finally here (at least in the Northern hemisphere) and with it PC gamers welcome not just heat waves, but also sales sprees on all sorts of digital distribution services for their platform.
While many deals repeat themselves, as games can get different discounts, depending on how much influence a service has, it’s still exciting to hunt down the biggest price cuts and make the best deals.
However, a growing debate has appeared among digital distribution services, as some believe that discounts of over 50% do more harm than good, because they practically cheapen the whole experience and don't result in any profit for either the developer or the service.
What’s more, some representatives even believe that it teaches customers to wait until sales start to actually buy games, instead of getting them at full price.
Valve, the owner of Steam, has debunked these claims earlier this week, when one of its directors revealed that, despite the array of huge discounts ran by the service, the number of pre-orders, day-one sales and much more, have kept on rising.
As such, publishers and developers of PC games shouldn’t be afraid of price cuts, as they can easily draw in new people to their properties and, provided they deliver a great experience, can net them loyal fans which will be more inclined to buy their future games at full price.
However, this only happens when the game is actually any good, as I got burned a couple of times during discount sprees and ended up getting some low-quality titles that made me hate a developer or publisher and, as a result, I started avoiding any of their other products.
Even so, I always look forward to sales, as they’re a perfect time to increase my games library. MY only hope is that I have enough time to play all of them.
What do you think about sales? Are in favor of getting games at lower prices or do you support your favorite developers and franchises no matter the price?
Via: Weekend Reading: Bring On the Sales
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